Wednesday, September 30, 2009

集錦定雜錦?

美國醫保

提供公營醫療,正是醫療保險的競爭對手。政府親自操刀成為競爭對手,保險費反而會相應下調。保險公司:保險費收入減少,稅收減少(從業人數減少)。受保人:保險費支出減少,補貼公營醫療(政府行政人數增多).... (繼續慢慢諗)

The Genius of the "AND"

你想爸爸打,定坐定定食飯?!
你想自己熄機,定爸爸熄機?!
你要抱入房,定抱出門口?!

基本上呢個爸爸奉行 "OR" 的暴政。

我地條添

又叫做:頽添、游添。

通勝話,我係溫餓乎添咩庵爸。

Wy氏廣告

有否留意 Wy氏近期的廣告?

.... 母乳可以增強抵抗力,含有胡蘿蔔素.... 肺炎鏈球菌.... 媽媽便秘咁點.... BB嘔奶咁點....

全方位潛移默化建立 emotional dependence。醒。

情感比較

嫉妒有兩種反應,一種希望別人下降與自己一樣,另一種希望自己升上至和別人一樣。

同情有兩種反應,一種希望別人升上與自己一樣,另一種希望自己下降至和別人一樣。

見工問題

問:你認為你正申請的職位最需要....

1. 常識
2. 工作上的專業知識
3. 法律知識
4. 行業理解
5. 誠信
6. 其他...

(如果我答薪高糧準係咪會賴野?)

恭喜恭喜

嘿,如果你響假期中途睇到呢度,我諗你呢個假期應該幾愉快。(呵呵呵呵!)

23 comments:

Hana said...

同喜同喜!

>嫉妒有兩種反應
>同情有兩種反應,

之但係心態改变行為隨之改變,行為改變心態又隨之改變,咁...就...

噫噫...

HollyCow said...

減肥有兩種反應,一種希望別人升上與自己一樣,另一種希望自己下降至和別人一樣。

Anonymous said...

I read about 社會主義民主, and then check it out in Wiki, still not quite able to grasp what it is about.... in plain language?

ondog said...

有否留意一近期的保險廣告?

不怕...

個女要樓要學芭蕾, 老豆病死都話之佢?

點解板長個廣告又咁多人投訴, 呢個又...

Karen said...

先回下昂兄:

>>點解板長個廣告又咁多人投訴, 呢個又...

又係意識形態的問題!

板長個廣告, 係一名男孩子對某幾碟食物(如薯條和肉類)不感興趣, 但到那位大胸姐姐捧著一碟板長出的兒童餐, 加上那位姐姐低抄形俯身, 造成個男孩不但對兒童餐有興趣(因為個男孩有舔脷), 亦(令人聯想到或者造成)個男孩對那位姐姐有興趣。

加上放在合家歡時段和巴士日夜播放, 唔多人投訴先至奇。

至於近期的保險廣告, 手法比上述廣告高明, 未必真係教壞小朋友, 但係表達的message都好有問題。

>>政府親自操刀成為競爭對手,保險費反而會相應下調。

可能係咁, 但亦可導致政府開支大增(除了保保險費, 還有公營醫療開支亦相應增加), 納稅人和僱員又要俾多d。

都係睇定d先。

>>溫餓乎添咩庵爸。

好搞o野!One of team members!

>>Wy氏近期的廣告

大家可能唔知, 原來但凡賣奶粉廣告, 一定要標明母乳的好處, 以及強調奶粉只是母乳的代替品, 至於所講的乜乜營養素, 如果未經醫學權威認可, 會當成誇大事實而會作出檢控。

我那位同事正正負責跟奶粉的case, 一聽到呢兩個字就頭痕。

>>如果我答薪高糧準係咪會賴野?

如果係基層職位(例如清潔和車衣工人等), 未必; 原因係若然行最低工資條例, 俾少個錢都唔掂, 所以他們問人工福利呢, 正常。

請對方與否, 又係另一回事。

但係由文員或以上職位, 答薪高糧準, 99%肯定賴野!

喂! 老友, 呢樣o野您無可能唔清楚噃!

最後, 祝您和一家大小中秋節愉快!

佚名 said...

c.m.
中秋節快樂!!^^

C.M. said...

冰冰:

恭喜恭喜!

咁...就... 睇人咯,係嘛 :)

Holly:

哈哈,笑到我碌地 XD

匿:

又係兩睇:

1. 純屬花言巧語
2. 「社會主義」與「民主」並不互相抵觸。「民主」的層面很多,可以在決策層面存在,也可以在制度層面存在,也可以在文化層面存在。社會主義社會也同樣可以讓民主在不同層面存在。「社會主義民主」,要視乎你的焦點在哪。

C.M. said...

昂兄:

>>近期的保險廣告?
>>個女要樓要學芭蕾, 老豆病死都話之佢?

哪個哪個?弊,完全沒印象!!講我知!

Karen:

>>One of team members!

係播,差個「時」字添!

>>原來但凡賣奶粉廣告, 一定要標明母乳的好處

我都有d印象,好似係某某國際規例/國際機構所推行既「要求」,但我就唔係好肯定... 乜法例唔容許既咩?

Wy氏個策略就醒囉,唔話你知同母乳有咩關係,淨係話母乳好,然後大大聲話Wy氏提供資料,醒。

啊,補祝你中秋快樂。

小佚:

祝你追月快樂!


「」

HoLLyCoW said...

乜叫 XD?

佚名 said...

者係咁><

Anonymous said...

Thanks.

XD is a facial expression, like :), :-) :-0 etc.

HollyCow said...

IC, thank you you!

C.M. said...

XDDD

HollyCow said...

無mood呀!

ondog said...

不怕!

C.M. said...

Holly:

Water water everywhere.

昂!

原來你*不怕*就係咁解,鎖你鎖你。真正未睇過呢個廣告喎。

睇落,呢個廣告醒在落點唔係入院醫病唔夠錢,只係出院找數遮。

C.M. said...

(should read: water water every where)

Anonymous said...

C.M. Hing,

全方位潛移默化建立 emotional dependence..errr?

Do you mean they provide some low level and partial information, using authoritative figure. Achieve two goals: 1) association of credibility of doctor with brand name; 2) those are all crisis situations, when the mothers need reassurance. By providing a caring tone, and offer an isolated piece of information, the advertiser becomes a source providing emotional support - i.e. unconsciously building up emotional dependency?

C.M. said...

Nic,

Correct. Be more specific, association only. Yet having "dependence" as the ultimate goal, I was trying to derive the "process" from associating to building dependence (for other use).

Anonymous said...

C.M. Hing,
Do you mean how can an association be translated into emotional dependence?

One feature I can instantly think of from W's case is to be "broad" and "critical".

If possible, I would like to know the sequence of launching and execution of the program in a more detailed way (longitudinal). Did you say they started with selling the government first instead of the mass media?

It seems that the marketer is quite a good strategist, qualified to contest with you, CM.. :P

C.M. said...

>>Did you say they started with selling the government first instead of the mass media?

If I were to give my view, both. A classical pincer movement.

On the one hand, they work with local academic institutions, for those research findings necessary for lobbying.

On the other hand, they put forward their public awareness campaign.

兩者相輔相成。

而我,只能旁觀,不才做其設計者,但亦甚“佩服”其策略。Longitudinal study, good idea. 但小弟沒有可行途徑深入了解。

C.M. said...

>>for those research findings necessary for lobbying.

+ network

Anonymous said...

I 亦甚“佩服”其策略.
I think the strategy is quite specific to the historic positioning of milk in parents' mind. The marketing strategist is to foster more dependence and leverage on the medicalization of the society.

Networking is the hardest. Lots of free lunch there. This's something I am not used to do, hei...